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Chief of Staff versus Chief Operating Officer?

  • Writer: Jane Grainger
    Jane Grainger
  • Oct 31, 2024
  • 2 min read

Crossroad choosing between COO and COS


The world of early-stage, high-growth SaaS startups, especially those operating in international markets, can be a whirlwind. Founders are juggling a million things. A Chief Operating Officer (COO) or Chief of Staff (CoS) can have a real impact at this stage, depending on the needs of the business. While the roles might sound distinct, there is an overlap.


Similarities include:

  • Strategic Support: Both CoS and COO can act as the CEO's right-hand person, providing strategic guidance and support, translating the CEO's vision into actionable plans and ensuring alignment across the organisation.

  • Operational Efficiency: Optimising processes and ensuring smooth day-to-day operations - identifying bottlenecks, streamlining workflows and implementing systems to drive efficiencies

  • Problem-Solving: Both roles wear problem-solving hats, tackling issues head-on and finding creative solutions.

  • Cross-functional Collaboration:  Both roles foster collaboration across departments, seamlessly towards common goals.


Where the roles diverge:​

  • Executive Bandwidth: The CoS primarily focuses on freeing up the CEO's bandwidth.  The COO's focus leans towards internal operations.

  • Team Management: While both might lead teams in later stages, the COO typically has direct reports overseeing specific functions, the CoS might manage smaller projects or act as a liaison between teams.

  • Scaling Expertise: As the company scales, the COO's role becomes more crucial in building scalable systems and infrastructure to support growth. The CoS might take on a more strategic advisory role, focusing on long-term planning and anticipating future challenges.


The decision between COO v COS depends on the specific needs of, and existing talent within the company. If a CEO or founder needs a strategic partner to manage their time and navigate rapid growth, a CoS might be ideal. If the focus in building infrastructure and operations for scalability a COO role might suit best.

 
 
 

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